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CITI® / AADVANTAGE® PLATINUM SELECT® CARD
EXPERIENCE EFFECT
THE IDEA
When you give someone a great experience, they’re going to want another. Because one thing could lead to the next thing which can become…a whole big thing.
And every tap with the Citi® / AAdvantage® Platinum Select® card opens the opportunity to explore, discover, and create experiences that leave you excited for more.
THE TEAM
Group Creative Director: Michelle Underwood
Associate Creative Director: Wes Jones
Associate Creative Director: Bryan Miguel
Art Director: Leslie John
Copywriter: Monica Thomas
Art Director: Sara Gomez
Producer: Sarajane Gallagher
TIKTOK 01
SOUNDS LIKE ADVENTURE
TIKTOK 02
THIS IS YOUR SIGN
ADDITIONAL ASSETS
Within one production, we captured content for TikTok and photography we'd use throughout the year
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